About Us

Concept Materials specializes in installing beautiful, durable flooring throughout the San Francisco and Bay Area. We’re also committed to actively protecting the Earth’s environment by using natural substitutes for endangered rain forest hardwoods. We’re pleased to offer some of the most advanced flooring available anywhere, including laminates, engineered flooring, and hardwood—all beautiful and durable and all 100% satisfaction guaranteed.

Laminates allow considerable flexibility. They come in a wide variety of colors, and they’re incredibly durable. Our laminated flooring is made from ecologically “clean” materials (waste wood), and can be used to achieve a wide variety of decorative styles and moods. Laminates can be treated to look like almost any type of wood or light stone, giving you the opportunity to easily change the look of any room.

Engineered flooring has all the benefits of laminated flooring—including superior stability and easy installation—plus the look of solid wood. It requires minimal usage of natural wood, mostly in the form of waste products. Engineered flooring is just as durable as hardwood, but it’s less expensive, has a more modern look, and comes in a variety of colors and textures.

Hardwood flooring has become increasingly popular in recent years. Hardwood is environmentally friendly, growing to maturity in only three to five years (an oak tree, in comparison, requires 60 to 120 years). Its distinctive grain and coloring makes it a uniquely beautiful flooring material, and it costs less than traditional hardwood flooring.

To learn more about upgrading your home with a beautiful, inexpensive, ecologically friendly new floor, Call Us for a free consultation. All of our high quality materials are graded to industry specifications and standard flooring lengths, and everything we sell comes with a 100% satisfaction guarantee.